Environmental Designer, Global Brand Studio - TikTok (NYC, NY)
The vision of the Global Business Marketing Team is to create a global brand that amplifies our mission and establishes TikTok as a unique and critical investment for the industry we serve. Fostering best in class creative work on our platform, inspiring the industry through storytelling, and showcasing our unique business brand at scale is the core focus of our collective team. Our purpose is to inspire, educate and unlock the possibilities on TikTok for the marketing community and businesses of all sizes. TikTok's Global Brand Studio produces business entertainment that promotes TikTok-first thinking, servicing global business marketing teams and regional business marketing teams through a scalable approach. The studio is comprised of world-class production experts, designers, and events professionals dedicated to showing our agency partners and clients how best to show up on TikTok. We have a passion for, and deep knowledge of TikTok as a platform, and are full of ideas that will help propel the platform into the future.
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About the Role:
The Global Brand Studio Environmental Designer will be responsible for concepting, rendering, and bringing to life immersive experiences across some of TikTok most influential B2B event moments. The Environmental Designer will be responsible for ensuring creativity and joy are central to everything we make and put out into the industry ecosystem. The ideal candidate is a forward-thinking designer with proven experience bringing live events and experiential activations to life. A deep understanding of the experiential marketing landscape, along with a strong passion for innovative design, is essential for this role. Key candidates will have deep knowledge of the B2B events and extensive knowledge of major tentpoles and industry events like CES, AdWeek, Cannes Lions, SxSW, and Newfronts. This position reports to the Group Director, Global Brand Design and Experience.
How to Apply:
The base salary range for this position in the selected city is $130000 - $165000 annually. Compensation may vary outside of this range depending on a number of factors, including a candidate’s qualifications, skills, competencies and experience, and location. Base pay is one part of the Total Package that is provided to compensate and recognize employees for their work, and this role may be eligible for additional discretionary bonuses/incentives, and restricted stock units.
Our company benefits are designed to convey company culture and values, to create an efficient and inspiring work environment, and to support our employees to give their best in both work and life. We offer the following benefits to eligible employees:
We cover 100% premium coverage for employee medical insurance, approximately 75% premium coverage for dependents and offer a Health Savings Account(HSA) with a company match. As well as Dental, Vision, Short/Long term Disability, Basic Life, Voluntary Life and AD&D insurance plans. In addition to Flexible Spending Account(FSA) Options like Health Care, Limited Purpose and Dependent Care.
Our time off and leave plans are: 10 paid holidays per year plus 17 days of Paid Personal Time Off (PPTO) (prorated upon hire and increased by tenure) and 10 paid sick days per year as well as 12 weeks of paid Parental leave and 8 weeks of paid Supplemental Disability.
We also provide generous benefits like mental and emotional health benefits through our EAP and Lyra. A 401K company match, gym and cellphone service reimbursements. The Company reserves the right to modify or change these benefits programs at any time, with or without notice.
Responsibilities:
Collaborate with Creative Development, Design, and Events teams to develop innovative concepts for experiential marketing campaigns that align with business objectives.
Create detailed renderings, sketches, and visualizations to effectively communicate design ideas to stakeholders and partners (i.e stage design, fly-thrus, large scale environmental design within major tentpole events).
Conduct research to gather inspiration, identify emerging technologies, and explore new techniques to enhance experiential design strategies.
Work closely with production and fabrication partners to translate designs into tangible experiences, overseeing the fabrication process.
Translate products and services into interactive activations and installations that engage the senses.
Collaborate with external vendors to source materials, props, and technologies required for each project.
Manage multiple projects simultaneously, adhering to deadlines and ensuring high-quality deliverables.
Attend project meetings and presentations to provide creative input and address any design-related concerns or challenges.
Develop and maintain strong relationships with fabrication partners, vendors, and suppliers to ensure seamless execution of projects.
Participate in on-site installations and provide creative direction to ensure that the final experience matches the intended design vision.
Conduct post-project evaluations and analyze feedback to continuously improve the effectiveness of our experiential marketing efforts.
Help grow and educate existing Studio team regarding environmental design.
Provide accurate and frequent status reporting within Global Brand Studio team.
Qualification:
Minimum 6+ -8+ years of experience of post-college experience as an Experiential Designer with a strong portfolio demonstrating expertise in concept development, rendering, and experiential design. Agency, production company, or entertainment company experience preferred.
Proficiency in design software including Adobe Creative Suite, 3D modeling software (SketchUp, CAD, Rhino, Cinema4D, and/or Vectorworks, etc.) and rendering tools.
Excellent visual and verbal communication skills to effectively convey design ideas and collaborate with internal teams, stakeholders, and production partners.
Great organizational skills and the ability to prioritize tasks effectively.
Detail-oriented with a keen eye for aesthetics and design quality.
Strong problem-solving skills and the ability to think creatively to overcome design and fabrication challenges.
The ability to accurately scope projects, define requirements, and design to budget
Willingness to travel and work on-site during installations and events, as required.
TikTok is committed to creating an inclusive space where employees are valued for their skills, experiences, and unique perspectives. Our platform connects people from across the globe and so does our workplace. At TikTok, our mission is to inspire creativity and bring joy. To achieve that goal, we are committed to celebrating our diverse voices and to creating an environment that reflects the many communities we reach. We are passionate about this and hope you are too. TikTok is committed to providing reasonable accommodations in our recruitment processes for candidates with disabilities, pregnancy, sincerely held religious beliefs or other reasons protected by applicable laws. If you need assistance or a reasonable accommodation, please reach out to us at gbs.accommodations@tiktok.com.
