Art Director, Product Campaigns - Cash App (Remote)
The Cash App Brand Creative team works at the intersection of marketing, design, and culture to concept and execute on product marketing campaigns, stories, and experiences with the highest level of craft. Our team consists of incredibly talented creative directors, art directors, animators, designers, and copywriters.
As an Art Director on the Product Campaign, you will be at the heart of coming up with big campaign ideas and boundless brand extensions, working with teams across Cash App to bring them to life. You’ll be asked to lead creative development, guide art direction, design and translate project strategy into innovative advertising experiences across every medium for our suite of product offer. And you’ll be a big part of a small team tasked with launching creative product marketing experiences that guide our mission, and drive our business and brand forward. This role reports to our Creative Director, Product Campaign.
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You will:
Translate brand strategy and human insight into powerful and purposeful creative & design solutions
Develop innovative ideas and execute campaign projects across every medium in collaboration with our product marketing partners
Produce, enhance, and voice creative presentations for internal and external stakeholders
Work with partners across Cash App (often collaborating with writers, designers, marketers, producers, and creative directors) to guarantee an integrated product campaign experience
Qualifications
You have at least 8 years of relevant creative advertising experience or freelance work
You understand how marketing objectives, strategic positioning, and audience insights can influence creative ideation
You have a portfolio of work that demonstrates an ability to conceive for a variety of audiences, brand & product challenges, styles, and media
You generate clear ideas and concepts that solve for brand product marketing objectives
You have an eye for great design and high production value, from initial presentation to final execution
You have experience pushing a brand forward with fresh, inventive ideas through both new and traditional brand channels / media
You have experience working cross-functionally to launch creative deliverables
You have an insatiable appetite for new content and culture, an irrational ambition to make things no one has ever made before, and a contagious passion for the work that confronts challenges with optimismQualifications